David Kung
Commercial Film Director

Hiroshi Komatsu started out his advertising career at Dentsu in 1979.
He became a copywriter after three years as an account executive and worked for a variety of clients.

His work has won many international and domestic awards. He is particularly known for a Japan Tobacco campaign in 1998 that won many international awards, including a Silver Lion at Cannes and other awards at the New York Festivals, London International Awards, IBA, and Times Asia Pacific Awards.
As a Creative Director, he currently covers fields such as beverages and pharmaceuticals. He has served on the jury at Cannes2004, Press & Outdoor category.

He believes that advertising is good when non-advertising people think it good.

Started advertising career in 1990. Has accumulated over 17 years of extensive knowledge and experience in advertising field. Owns a deep insight and understanding to local markets and consumers.

Worked in major agencies – Leo Burnett (over 3 years), McCann Erickson (over 10 years) and now, JWT; Obtained various creative awards: ONE SHOW，NY Festival, Clio, AdFest, Media, Times Advertising Awards, LongXi Awards, China Adverting Awards, etc.

Judged in AdFest, Media Advertising Awards, LongXi Awards，China Advertising Festival, China Advertising Photography Awards.

Clients served：
GM Automobile, Coca-Cola, Motorola, Microsoft, Nestle, P & G, Samsung, Johnson & Johnson, Yili, ChinaUnicom, Lenovo, etc.

Greater China Group Executive Creative Director.
Asia Pacific Regional Creative Director.

As an industry recognized and award winning creative, Nils brings two decades of experience to Ogilvy and Mather. He first joined in 1997 as Group Creative Director in London.
Prior to that, he was a commercials director at Cowboy films, an art director at Bates and a graphic designer at Douglas Kelly Associates, having graduated with a degree in Graphic design.

In 2001 he left London for Tokyo, where he served TBWA/Chiat Day and G1WW as Executive Creative Director. There, much of his time was spent between Tokyo and LA, serving the Nissan, Haagen Daz and Adidas accounts.
In 2004 he returned to Ogilvy in Beijing, to take on the joint roles of Group Executive Creative director of Ogilvy’s largest office in the region, with a staff of 850, and regional Creative Directorship of the Motorola brand.

Within three years the Beijing office has become the most awarded in China, and also received Media Magazines 2006 ‘Office of the year’ award. An accolade for which the best agencies across the whole of Asia compete, and a first for any Chinese agency.
Also during that time, most of Motorola’s most acclaimed international campaigns were produced from Beijing.

Through perseverance and pursuit of perfection, Nils has been repaid with many international awards, the highlights being numerous D&AD entries and three silver nominations, London International golds, One Show silvers, Cannes medals and 2006 ‘best of show’ at the New York Festivals. (A first for a Chinese agency.)

Throughout his career, he has worked across a wide range of clients which include Adidas, Haagen Daz, Chivas Regal, Nissan Motors, Land Rover, Ford, ING Barings, The Guardian, Campari, Bass Brewers, The Royal Mail and Motorola, to name but a few.

Taddy Ho
Director of Operating Committee
BBDO Taiwan

Graduated from the M.A. Program for On-the-job Students, Department of Fine Arts, National Normal University, 2003 Taddy has been working in advertising related industries for 33 years. In 1987, he founded Harvest Advertising that merged with BBDO Advertising in 2003. After being CEO & ECD for several years, he is now the Director of Operating Committee of BBDO Taiwan. He also serves as adjunct associate professor of the Graduate Institute of Design, National Taiwan Normal University and the Graduate Institute of Commercial Design, Chung Yuan Christian University, lecturer of Graduate School of Commercial Design, National Taichung Institute of Technology and Department of Advertising Studies, Chinese Culture University, member of university education evaluation committee, Ministry of Education, Examiner of Small and Medium Enterprise Guidance Program of Ministry of Economic Affairs, host of FTV program “Creativity with Fun” as well as advisor of Government Information Office, Taiwan External Trade Development Council and Taiwan Design Center.

Taddy's winning lists include 1993 CLIO gold, 1993 and 1994 Cannes Finalists, and the 5th and 27th Times Advertising Awards best of print and gold. His poster works were exhibited in Suntory Museum of Art, Hong Kong City Hall, Salon de Paris, Beijing Design Museum and Council for Cultural Affairs, Taiwan. He has been invited to be the judge of numerous awards in graphic design and advertising industries held by private enterprises, government departments or academia, including 1996 CLIO Awards Final, 2001-2006 London International Advertising Awards, the 19th-27th Times Advertising Awards Final, the 5th Times International Chinese Advertising Awards, and 1994-1995 Young Times Advertising Awards (Chairman of panel), the 6th 4A Advertising Awards (Moderator), 2005-2007 Golden Bell Broadcasting Awards, 1999-2004 Uni-president Golden Wing Awards (Chairman of panel), Taiwan Design Award, National Art Exhibition, National Exhibition of Visual Design (Chairman of panel) and other advertising or design awards in Macao, Hong Kong, Shenzhen, Beijing and Dalian.

Spencer has been working as advertising creative for more than 20 years , with extensive experience gained from Leo Burnett, Ogilvy & Mather, Bates, Y&R and joining McCann Hong Kong as Agency Head in 2006. He is now also the Executive Creative Director of McCann Greater China.

During his career, he has won many creative top awards, including Silver Lions awards of Cannes, D&AD yellow pencil, Silver in Clio, Gold & Platinum in Asian Media awards, Grand Priz of HK Kam Fan awards, and Best of Show for both Times Worldwide Chinese awards & Asia Pacific awards. Also, he has been jury for various awards including Clio, Media & D&AD. He has also been selected by China Admen magazine as one of the top 10 advertising man in Greater China.

His experience also includes being a TVC Film Director, directing about three short films and 70 commercials for Hong Kong, China, and Singapore markets.
He loves and hates film.

Born in Tokyo , Japan in 1951.

Iwamoto entered Hakuhodo Inc. in 1976, seeking a position as a Commercial Planner rather than Copywriter, mindful of his writing skills. This proved to be a turning point for the young Iwamoto, who as a Creative Director later went on to earn numerous awards at the prestigious CLIO awards, NY Festivals, London International Advertising Awards, Asia Pacific Advertising Festival and One Show, among others. In addition, he has been a judge at the Times Asia-Pacific Advertising Awards in 2002, CLIO Awards in 2003, AdFest in 2006 and 2007.

In 1992 and 2006, Iwamoto was selected as one of four Japanese advertising creators presented with the Creator for the Year prize. In 1999, Iwamoto was instrumental in establishing Hakuhodo Creative Vox Inc. Intended to give wing to the potential of advertising creative. In 2005, Iwamoto became President of Hakuhodo Creative Vox Inc.

In the strong belief that it is the role of creative to connect products and people's living rooms, Iwamoto constantly strives to ensure that the commercials he creates delight and amaze those sitting in form of the television. Iwamoto strongly believes that the commercials can make people's lives much happier.

After graduate with a Master Degree in Communication Arts from Pratt Institute, Gessanie started her advertising career with Ogilvy& Mather Promotions in New York and almost thirteen years with OgilvyOne, Bangkok. In 2000, she joined Grey Direct Interactive and then run the creative department for Wunderman as an Executive creative director in 2003. Now she head up Arc Worldwide, Thailand.

She has worked with a variety of blue-chip international clients, including: Citibank, Ford, American Express, IBM, Daigeo, Unilever, P&G, Nestle, Northwest Airline, Daimler Chrysler, Nike, Pedigree and many more.

She's regulary a speaker on Direct Marketing related topics at conferences and seminars like Asian Direct Marketing Symposium, Thai Marketing Association, Thai Direct Marketer Association, Asian Business Forum, DM Thailand ect. as well as guest instructor at universities and also has experience in many Award Judging like John Caples International, Clio Awards, Media.com Awards, DM Asia, Time Asia Pacific Advertising Awards and Adfest.

Her awards winning include: Art Director Club Excellence, Echo, John Caples International, DM Asia and TDMA Awards

She’s currently a President for Thai Direct Marketer Association and also a Country Chairperson for John Caples International Awards.

She's also initiated and set up the TDMA Awards in 2004, the first local DM Awards in Thailand.

Education Background----------
March 1990 – February 1994
Hankuk University of Foreign Studies, English Studies.
1997 Completed 2 Semester course of Yonsei Graduate School of Journalism and Mass Communication for Master Degree

Career Background----------
February 1994 ~ Present Cheil Communication, Creative Director
2006 - Cannes Lions 2006 a member of Jury in Cyber Lions
2006 –New york Festival a member of Jury in Film

<Major Clients>
2006 –In charge of Anycall (Samsung Mobile Phone),Raemian(Samsung Construction), KT(Korea Telecom) etc.
2005 - In charge of the team for Anycall (Samsung Mobile Phone)
2004 – In charge of Anycall (Samsung Mobile Phone)/ CJ Mall
< Major Successful Works>
Samsung Electronics Anycall Anymotion
Samsung Electronics Anycall “Horizontal Instinct”
CJmall “Where?”
Samsung Electronics Anycall “Still working on it”
Samsung Electronics Anycall “Just touch and swoosh”
Dong Suh Food Co. , Ltd Maxim “There is the coffee that knows me”
Coreana Cosmetic “Orange Entia”

History of Awards----------
'97 New York Festival Award(Morning Glory)
'98 Gold prize in Asia Pacific, London Advertising Award(Bukwang .)
'99 IBA Award(Haechandle),Times Asia Pacific Gold(Maxwell Canned Coffee)
'00 Korea Public Service Advertising Award Gold
'00 Gold prize in New York Festival(Daum),IBA Award(Daum, Pigeon)
'00 The Cannes, National Diploma(Pigeon), Times Asia award(Coreana )
Gold Prize in '02 Asia Pacific, Grand Prize in Golden Award of Montreux (KTF Bigi)

I contributed to the improvement of a company's image with a successful brand campaign that was also a land-marking experience to Korea.
I have been posted as the creative director to specialize in Anycall, which has been the most powerful and most representative brand in Korea and has history of 10 years. With over 20 TV advertising films and print advertisings I have worked to produce and many other kinds of creative activities, I have greatly contributed to renewing brand images of Anycall and upgrade it into a brand that is more attracted to younger targets.

‘Anymotion', the world's first total entertainment marketing, which integrates on line and off line marketing.
For the first time, we tried a total entertainment marketing of both internet and off-line events and music video format ad of 7 minutes. Instead of running ordinary 15 seconds long ads, we tried to keep pace with younger generation by making an ad in music video format. Such new way of marketing was enough to renew the Anycall brand into a trendy one. The new form of ad and marketing received attraction not only from the advertising industry, but also from the cultural industry, and we are coming up with new and various attempts of advertising to the market by continuing the campaign with Anyclub for 2 nd series and Anystyle for 3 rd series.

Johan Vakidis
Creative Director,
OgilvyOne Worldwide
Shanghai, China

Johan arrived in Shanghai in May 2000 from Montreal Canada and has been at Ogilvy for nearly seven years. During this time Johan has worked on a wide range of international and local clients. Johan is from an interactive background but works across both online and offline/CRM disciplines, and above the line as well.

Johan has produced award-winning work for Shanghai Volkswagen, Semir, FedEx, SAP, Schering, Mary Kay, Lancome and both Adidas China & Regional. Awards Include Cannes, New York Festivals, Times Asia Pacific, HK4As, Dmasia, Asia-Pacific Adfest, Asian Interactive Awards and other local shows.

Prior to working at Ogilvy, Johan was an arts lecturer at Lasalle International Design College in Shanghai. In Canada, Johan worked as a creative developer for Technomedia, developing online learning courses and web based HR solutions.

Kelvin Pereira co-founded Crush Advertising in 2001. He has won awards at One Show, D&AD, Asian Ad Fest, New York Festival, Clio and Singapore’s CCA. But he strongly believes that his greatest achievement has been Crush.

Today, Crush has offices in Singapore, Malaysia, Indonesia and Jakarta. It’s been voted top ten agency in Singapore, and number one independent agency. Kelvin now oversees all the offices as Regional Chief Creative, focusing on regional new business and ensuring Crush’s success at award shows locally and internationally continues.

He says, “ I’ve been blessed with having worked with wonderful Creative people over the last 7 years. Thanks to their superior talent, Crush has won numerous awards at the toughest International shows like D&AD and Asian Festival.”

His team’s and his work can be viewed at www.tnbt.com.sg

Michael Chang
Chief Operation Officer, Yam.com
Chairman, Taipei Internet Advertising and Media Association

Mr. Chang has played a key role in raising the profile of the interactive advertising industry in Taiwan. He joined Yam.com at Sept. 2007 as the Chief Operation Officer. Mr. Chang has 16 years experience in Taiwan's multimedia, advertising and Internet industries, and has held senior positions at Bozell Taiwan, H&Y Communications, Chinese Internet Advertising Company, Uni-Net International and etc. He joins Yam.com from a leading internet media firm, chinatimes.com. where he was the vice president of strategy and business development.

Mr Chang is the co-founder and the chairman of the Taipei Internet Advertising and Media Association (IAMA), which currently includes 51 corporate members from leading internet media companies and advertising agencies across Taiwan.

In recent years he has acted as co-chief executive officer of the China Times Internet Advertising Awards “the Clicks!” from 4th to 8th.

Yasuharu Sasaki joined Dentsu as a copywriter in 1995. He has worked with many clients, including Honda, Kirin, Toshiba, Seiko, Shogakukan, NTT, and Kyowa Hakko. He was soon promoted as one of the first members to work for the newly created Interactive Creative Division of Dentsu. Yasuharu received a lot of national and international awards such as Cannes, Clio, New York Festivals, and One Show. He was also a member of several juries including Cannes Cyber Lions, One Show Interactive, CLIO Awards and Webby Awards.

Yasuharu has a unique style and approach to his work. His master's degree in Computer Science from the University of Tokyo has strongly influenced him as a creative director, which has earned him the respect of his peers in Japan. His specialties are user interface, computer network, programming, and ubiquitous computing. He has been living in the Internet space since time began.

However, he is not just a computer geek. He loves kayaking, fishing and wild animals. From the rivers of Mongolia to the jungles of Madagascar, he pops up all over the place.

Mr. Raymond So graduated from the Chinese University of Hong Kong with a Master degree in Business Administration. Raymond began his advertising career at DDB Needham in Hong Kong as Account Executive in 1981. He was promoted to Account Director in four years because of his hard work and dedication.

Raymond joined J. Walter Thompson in Hong Kong in 1986 to set up JWT China from zero. He is one of the first pioneers to work in China when advertising was first introduced back into China after 1949. Raymond helped to launch the Lux brand; built the IBM leadership and established the Woolmark as the most prominent trademark in China. Raymond created many campaigns which were the first in Chinese advertising history.

In 1988, JWT asked Raymond to move to Taiwan and set up JWT Taiwan. JWT became the fourth largest agency in its third year and number one in the market on its fifth anniversary. JWT Taiwan continues its leadership in both business performance and creativity until now and is highly recognized by the industry in Taiwan.

Raymond was promoted to Chairman & CEO, JWT North East Asia in 1997. He was also appointed the first Chinese Director in the JWT Worldwide Board. Under Raymond’s leadership, JWT North East Asia became one of the fastest growing, most profitable and well managed region in the JWT world.

Raymond decided to take a new challenge in the Internet world in July 2000. He joined Pacific Century Cyber Works as Executive Vice President and Chairman of a subsidiary “AdSociety.” Raymond was responsible for the global sales and marketing function of “Network of the World”, the major business line of the company. Raymond was given the task to establish a new interactive advertising medium.

Nov 2001, Raymond joined BBDO as Chairman, Asia Pacific. Raymond takes charge of the development of the BBDO Asia Pacific network in 10 countries. Under his leadership, BBDO Asia Pacific enjoyed excellent growth and three agencies were named “Agency of the Year” in their respective countries in 2004. BBDO Asia Pacific was also named “Agency network of the year” for two consecutive years by Campaign Brief Asia.

Raymond was also a very active participant in industry organizations and events. He was elected Chairman of the 4As in Taiwan. He served as Executive Director of the TAAA (Taipei Association of Advertising Agencies), Chapter President & Secretary General of the International Advertising Association (IAA) Taipei Chapter. In 2002, Raymond was elected as the first Chinese World Vice President of the IAA. Raymond is also a renowned and popular speaker in advertising seminars and congresses in the Asia Pacific Region.